Essay on A Not So Modest Proposal - 702 Words

In the 1720’s Ireland and its people suffered through decimal harvests and famine spread quickly spread throughout the land. In â€Å"A Modest Proposal†, by Jonathan Swift, the main objective was to draw attention to the plight of the Irish people and motivate readers to find a workable solution. Jonathan Swift’s not so modest proposal was to eat children at the age of one, and although it was an extreme of what should be done, it was a way to gain alert readers of the rising problems in Ireland. He accomplished this task not by criticizing the English, but instead by making a humorous and inspirational proposal; using a persuasive writing technique called satire. Swift was able to strongly influence readers by using various logical, emotional,†¦show more content†¦Another example of Swift using statistics is â€Å"I do therefore humbly offer it to public consideration, that of the hundred and twenty thousand children, already computed, twenty thousand may be reserved for breed†¦Ã¢â‚¬  Once again calculations come into play and in a way it shows that this proposal has thoroughly been planned out. If logic and reason do not appeal to the senses, maybe emotions will. Swift’s use of emotion is meant to convince the pure of heart. In one such example â€Å"†¦too frequently among us, sacrificing the poor innocent babes, I doubt, more to avoid the expense than the shame, which would move tears and pity in the most savage inhumane beast.† Although it may not seem like it appeals to emotions it conveys such meaning by showing that if this life where allowed to live for a year it would help so many others survive by providing food. A stronger example of emotion can be found in this exert â€Å"These mothers, instead of being able to work for their livelihood, are forced to employ their time into strolling†¦Ã¢â‚¬  This exert emotion is based on the poor mother, who wastes her time raising children, and concen trates on her children’s survival instead of her own. The emotional appeal that Swift uses is intended to stir up strong feelings towards his point of view. The last technique that swift used to persuade his audience was basedShow MoreRelatedJonathan Swifts A Modest Proposal949 Words   |  4 Pages â€Å"A Modest Proposal† by Jonathan Swift takes place in Dublin Ireland in the 18th century. The narrator is a very ironic character. His â€Å"modest† proposal is anything but modest. This short story takes place during a famine. Since there was a famine, Swift proposes the idea that people sell their one year old children to the rich so they would not be a burden to their family. One important way in which the author engages the audience’s attention and tries to help his readers see deeper politicalRead More Self Representation and the Self-Defeating Speaker in Jonathan Swift1735 Words   |  7 Pagesthe insincerity of the speaker. The speaker is, in this sense, self-defeating, but rather than reflecting on to Swift himself, as it does when he is his own speaker, it is projected outwards onto his friends and fellow poets. The speaker in â€Å"A Modest Proposal† is similarly indirectly self-defeating. As in â€Å"Verses on the Death of Dr. Swift, D.S.P.D.†, there are purposeful incoherencies in the speaker’s ethics and logic. Because the narrator is someone aside from Swift, this self-defeating approach impliesRead MoreAnalysis of A Modest Proposal873 Words   |  4 Pages Jonathan Swift, the writer of the satirical essay A Modest Proposal, grew up and lived in Ireland during times of famine and economic struggles (Conditions). Growing up with a single mother and no father, Swift knew what hard times and struggles were like (Jonathan Swift: Biography). His essay proposes an easy solution to the economic problems going on in Ireland for both the wealthy ruling classes and the poorer classes, although his intentions and the meaning behind his words are not what wouldRead MoreEssay on A Modest Proposal: Satire at Its Best643 Words   |  3 PagesA Modest Proposal: Satire at Its Best Jonathan Swifts 1729 essay, A Modest Proposal, was a true example of satire at its best. Many readers at the time rejected the essay because they failed to understand the irony. It is presently one of the most well known works of satire and is a classic example of the technique most commonly used today. The entire essay from the title down to the last sentence were meant to be taken ironically, which is a rare form, but very effective when trying gettingRead MoreA Modest Proposal By Jonathan Swift1647 Words   |  7 PagesSatire in â€Å"A Modest Proposal† and Different Articles Jonathan Swift, author of â€Å"A Modest Proposal,† tries to present different ideas in order to change the situation of Ireland. Through his proposal, he is able to get people’s attention, and the way he uses satire throughout the article made his argument more successful. He wrote this essay to show how ignored and bad the state of Ireland and its social classes are. In â€Å"A Modest Proposal†, Swift effectively uses rhetorical exaggeration to expressRead MoreA Modest Proposal By Jonathan Swift982 Words   |  4 Pages Jonathan Swift, author of â€Å"A Modest Proposal,† tries to present different ideas in order to change the situation of Ireland. Through his proposal, he is able to get his point across. He wrote this essay to show how undeveloped and bad the state of Ireland is and the social classes. In â€Å"A Modest Proposal†, Swift effectively uses insincerity, sarcasm, and rhetorical exaggeration to reveal his annoyance of politicians, papists, and overall citizens of poverty-stricken Ireland in the late seventeenthRead MoreJonathan Swift’s Essay A Modest Proposal, and Voltaire’s Novella, Candide999 Words   |  4 Pagesor novella. In these two works, the authors bring light to ongoing social, political, and philosophical issues of their time and age. The two works I am referring to are Jonathan Swift’s satirical essay, A Modest Proposal, and Voltaire’s novella, Candide, or Optimism. In both A Modest Proposal and Candide, there is a portrayal of iron y, cold logic and reasoning rather than emotion, and misguided philosophy. Exploring the issues within these texts can implement a better understanding of not only theRead MoreA Modest Proposal For Preventing The Children Of Poor People1458 Words   |  6 Pagesin his works of literature is Jonathan Swift, whose hard-hitting essay â€Å"A Modest Proposal For Preventing the Children of Poor People in Ireland, from Being a Burden on Their Parents or Country, and for Making Them Beneficial to the Publick† is one of the most popular and analyzed texts within the world of satire, and truly makes one think about the art. One article that explores Swift’s use of satire within â€Å"A Modest Proposal† is Paddy Bullord’s â€Å"The Scriblerian Mock-Arts† This essay delves deeplyRead MoreShocking the Sensibilities in A Modest Proposal771 Words   |  4 Pagesnbsp; Shocking the Sensibilities in A Modest Proposalnbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp; nbsp; Two Works Citednbsp;nbsp;nbsp; Three years after Gullivers Travels was published, Jonathannbsp; Swift wrote A Modest Proposal, a work grounded in thoughtful satire. Swift describes the destitution that characterized the life of Irelands poor in the 18th century then renders a brazenly inhumane solution to their problems. He shocks the sensibilities of the readers then leadsRead MoreModest Proposal Assignment Sheet958 Words   |  4 PagesAP English Language and Composition Ms. Bond Modest Proposal Assignment After reading Swift’s â€Å"A Modest Proposal,† it is time for you to be the satirist. First think of a major problem in modern society (It can be a domestic or international struggle). Then create an absurd solution but effectively argue that solution with ethos, logos and pathos. Do not be afraid to experiment with so-called experts, fantastic statistics and confusing syllogism (when you come to a conclusion from two different

Nike Marketing Research - 2366 Words

Marketing Case Study: The Marketing Mix of Nike, Inc. BADM 370 15 April 2013 Executive Summary Nike, Inc.’s debut in the 1970’s was a milestone for the athletic industry. Starting with a simple of objective of selling affordable, quality athletic footwear, Nike has undergone an incredible transformation over the years into a dominating sporting goods company due to an efficient marketing mix. Today, Nike has reached annual sales exceeding over $20 billion, and has developed its business all over the world. In this study, these four marketing components will be reviewed: Target Market Product Price Placement Promotion Nike’s product variation,†¦show more content†¦Nike’s main competitors, Adidas and Reebok, each produce a similar product mix to Nike’s, and in order to keep a competitive edge, these companies attempt to optimize its current products and showcase new innovative products. The Summer Olympics, the biggest sporting event series in the world held every four years, presents Nike and other sporting good companies with a huge opportunity to showcase new products and fuel the competition in their industry through sponsorships of teams and individual athletes. By the next Summer Olympics in 2016, sporting companies will have another chance to show off their brand, enhancing the competitive rivalry between each other. Another competitive issue that inhibits Nike’s product distribution is the large amount of substitutes in the sporting goods industry. Consumers have a wide selection of footwear, apparel, and sporting gear retailers to choose from, which req uires sporting goods companies to enhance their marketing strategy to sell their products in order to survive in the industry. On the contrary, there are some economic factors that may benefit Nike’s marketing of product in the next few years. Since 2008 recession, real personal consumption expenditures have increased, indicating that consumers are willing to spend more of their money on certain items (Appendix B). This may be an opportunity for Nike to intensify marketing to consumers in order to increase sales at time where there is an increasingShow MoreRelatedNike : Social Media And Trend Oriented879 Words   |  4 Pages Once Bold is released in stores and online, Nike will continue promoting Bold through social media, specifically by working with social media influentials. Nike will contact up to 10 influential lifestyle/fitness bloggers to propose their products to over the 12 month period. Through compensated endorsements, bloggers will review Bold’s products through their own accounts. Our target market is most likely to react to reviews made by bloggers as they are more likely to trust those who have similarRead MoreNew Product: Nike Fitness1525 Words   |  6 Pagesproduct: Nike Fitness As more people become more health conscious, expanding to include fitness centers in their campaigns would be a great step for Nike, especially to compete with a fitness-focused company like Reebok. As the number one sport supplier and their relationship with their sponsored athletes, future consumers would definitely try their new products. They currently have the Nike Run Club and the Nike Training Club that both are free at select NIKE Stores in the United States. 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Tourism Marketing for Developing Countries

Question: Describe about the Tourism Marketing for Developing Countries ? Answer: Introduction Background of the study The report seeks a deep insight towards preparation of a marketing plan for Thomas Holiday Group. The marketing plan would exhibit the application of theoretical framework such as Pestle analysis, Porters Five Forces and McKensey 7s model would impart practical information about the situation analysis of the organization. Upon identification of the key objectives set for Thompsons Holiday Group, the marketers would segment the market, target the audience and position their products and services for gaining supremacy in the competitive market (Hollensen 2015). The implementation of the marketing mix would assist the organization to promote their products and services in a successful manner. The application of Ansoff Matrix would devise marketing strategies for future growth and sustenance of Thompson Holiday Group. Background of the company The particular report emphasizes on Thomas Holidays Group, which is one of the most renowned travel operators in the hospitality sector. The organization started its journey in the year 1965. Roy Thompson, the owner of the Thompson Holiday Group came from a background of a lower middle class family. Upon identification of effective businesses strategies and policies, Thompson established the travel agency, which was a instant success in the hospitality sector. The owner takes active participation in expanding their business globally in various multinational companies. The innovative marketing strategies, techniques and exquisite situational analysis of the firm, assisted the organization in fulfilling the perceived needs and demands of the consumers using the services of Thompson Holiday Group. Competitors of Thompson Holiday Group Competition and rivalry is always prevalent in the tourism industry. While Thompson Holiday Groups are so far successful in maintaining their competitive advantage, it often faces challenges from the competitor brands such as Expedia, UK, Divequest, Ampersand Travel and carrier holidays. The cost effective holiday destinations with the essence of quality service is the secret recipe of success for the organization in the tourism sector (Wilson and Gilligan 2012). The economical and political scenarios of UK are relatively favorable for the tourism sector, and therefore, Thomson Holiday Group is in no position to relax. Slightest of mistakes could influence the consumers to the organization to shift towards competitor brands. Consumers of Thomson Holiday Group The inclusions of consumers are the most determinant factors of success for the organization. The marketers of Thompson Holiday Group seek a deep insight to prioritize the consumers at an utmost level. The marketers keep on updating the consumers about the new arrivals and specifications of the holiday packages. The marketers always serve the interests of the consumers by offering the best available services (Kohler and Logemann2016). The consumer feedbacks are taken into serious consideration and if any tentative situation arises, the management takes immediate actions to resolve the issues. The consumers usually comprise of family members, bachelors, married couples, high school students, retired persons and unmarried couples. Market Share: Thompson holidays have always enjoyed a strong market share due to its strong brand value and extraordinary services at best price. Current market share of the company is 13%, which is huge as compared to its closest competitors. Their marketing experts have successfully done the market research and as per that, the company has implemented all strategies related to marketing. This is the reason why they have seen huge profits in the year 2011 and 2013 and in the year 2014, they have received best service providing company award in UK. Figure: Market share of Thompson Group in contrast to competitor brands (Source: Chen 2016) Values: The Company has made sure that their customers gets best services from them. From arranging best hotels for the customers to arranging best transport facilities no company can be compared to Thompson holidays (Stone and Gould 2016). As per the recent research, organized by one of the most popular tourism magazine, around 65% off the people feels that Thompson Holidays provides best services than any of its competitors like Dive Quest or Expedia UK. Moreover the employees of the company who directly deals with the customers are extremely well behaved and well mannered and they give quick responses to any kind of queries raised by the customers as a result of which the customers gets more influenced. Environmental analysis Macro environmental analysis PESTLE Analysis With the assistance of the detailed PESTLE analysis (as mentioned in the appendix 1, the marketing managers of Thompson Holiday Group identifies the below mentioned factors that influences business the most. Political Factors: As discussed in the Appendix, the potential impact of political factors is relatively higher for Thomson Holiday Group. Therefore, any alteration in the political scenario could pose a threat for the organization in the competitive market. The relative importance of the political factors is also on the higher side and therefore, Thomson Holiday Group needs to comply with the rules and regulation of the government such as tax policies, social welfare policies, environmental policies, trading policies etc Economical Factors: As per the discussion in Appendix, the potential impact of economic factors is relatively on the higher side for the organization. The economic factor of UK will play a vital role for determining the sustainability of Thomson Holiday Group. The marketers of Thompson Holiday Group needs to consider several factors such as inflation rates, taxation policies, marketing trade cycles, distribution trends, overseas economic trends and unemployment policies for gaining supremacy in the competitive market. The relative importance for the UK economy is quite high as the organization aims to expand in the global market. Social: The potential impact of societal aspect is medium of Thomson Holidays Group. This is because the marketers will opt for the targeted consumers beyond any culture, religion or geographical boundary. However, it is an opportunity for the organization to make effective utilization of societal impacts. Since the relative importance is medium, the organization will not prioritize any specific society or culture (Chen 2016). Due to its mass appeal, consumers would automatically get attracted to the brand and acquire their services in an effective manner. The marketers of the organization will focus on demographics, lifestyles, social issues, educational levels and attitude of individuals for gaining supremacy in the competitive market. Technological: The potential impact of technology on Travel and tourism sector is on the medium side. However, UK is a developed nation and the technological implosion would assist the organization to meet the requirements of the consumers in a successful manner. The relative importance for technological change is medium and therefore, the marketing managers would make effective utilization of media platforms to address valuable information to the consumers. The inclusion of public forum and social media also leveraged the profit margins of the organization, which acts as an opportunity for the organization. Legal: The potential impacts of the legal factors are high for Thomson Holiday Group. Thompson Holiday Group needs to comply with several legal legislations such as health and safety act, data protection act, right to information and employment acts, so that both the consumers and the employees could take necessary legal steps if necessary. Ignorance about the legal factors would pose a significant threat for the organization. The relative importance for the legal factors are relatively high and therefore, the organization needs to give special impetus on competition law, environmental law, foreign trade regulation, consumer protection legislation etc.1 Environmental: The potential impact of the environmental factors has its highest regards in terms of Thomson Holiday Group. Natural calamities and climatic alterations could often hamper the business transactions of Thompson Holiday Group (Briggs 2016). It can pose a huge threat for the organization as the overall situation is unpredictable in nature and Thompson Holiday Group does not have much control over the climatic hazards. The relative importance for considering environmental factors is one the higher side and therefore, the organization needs to contribute towards corporate social responsibility for ensuring sustainence in the competitive market. Porters Five Forces The theoretical business analysis framework of Porters five forces assists Thompson Holiday Group to assess their contemporary business scenario in an effective manner [appendix 2]. Upon assistance of this theoretical framework, the organization would be able to analyze their competitive position of their brand in the competitive market (Chen 2016). This framework would critically analyze the business scenario and probe for areas of improvement in marketing strategy. The theoretical application would assist the marketers of Thompson Holiday Group to ensure long-term sustenance through enhanced marketing strategies. Buyer Power: The bargaining powers of the buyers are on the higher side in terms of low pricing strategy of the organization. They would tend to drive down the price of the products and acquire them at lower prices. Supplier Power: The bargaining powers of the suppliers are higher for the premium consumers. However, in case of middle, class consumers, the bargaining power of the suppliers are one the lower side. In most of the cases, the suppliers are efficient to create market urgency Competitive Rivalry: Competitive rivalry tests the ability of the competitor to create consumer demand in the competitive market. The major competitors of the Thompson Holiday Group are Expedia, UK, Divequest, Ampersand Travel and carrier holidays (Weaver and Jin 2016). The marketing managers would keep on changing their strategies and techniques according to the competitive scenario, which helps them to maintain their brand integrity and image Threat of Substitution: It is very much prevalent for the consumers of the tourism sector to switch their decision of consuming products, by shifting to the competitor brands. In order to avoid the above scenario, the marketers of Thompson Holiday Group would implement effective cost effective strategies along with enhanced service quality and value added services to meet the expectations of the consumers. Threat of new entries: The organization has to face immense competition from the competitor brands in order to survive in the tourism sector. The priority of the consumers may often change; therefore, the marketers should implement effective strategies for surviving in the competitive market (Wiedmann and Langner 2016) Taking the competitive scenario into consideration, the managers of Thompson Holiday Group will aim to implement effective promotional activities through various forms of media , describing its service quality and product specifications McKinsey 7 S The management of Thomson Holidays has been utilizing various strategic planning tools such as the McKinsey 7s Model [appendix 3]. The helps to evaluate whether Thomson Holidays can align 7 key elements: strategy, structure, systems, shared values, style, staff and skills for achieving their organisational objectives. The company has been offering their services to more than 30 different destinations and the company has 50,000+ employees to support their business. The company largely considers enhancing their customer support departments for satisfying all the customer segments (Avraham and Ketter 2016). The company encourages teamwork and offers rewatds to the employees with satisfactory performance. The outputs of the Mckinsey 7S Models are as follows: Strategy: To increase market share by offering services according to the needs and expectations of each individual customer and by providing cost-effective tourism services. Structure: Line and Staff Organizational Structure Systems: The management of Thomson Holidays follows few formal systems, where the manageent is mainly concerned with the customer support, booking process and tourism services. Skills: Skills relevant to various tourism services and customer support. Staffs : More than 50,000 employees are working for the company and the company has been creating value for them by offering effective training, growth opportunities and employment benefits or rewards. Styles : Organized and flexibility in management style. Shared Values: The employees of Thomson Holidays belief in teamwork The employees are also motivated to perform towards organizational goals. The strtaegies implemented by the management of Thomson Holidays are viable. The business has a large market share in both domestic and international market. The company should conisder investing twards newer tourism concepts such as sustainabe tourism. However, the strategy is aligned with their organisation goals. Micro environmental analysis SWOT Analysis Refer to the detailed analysis mentioned in the appendix section [appendix 4], it can be said that with the help of direct marketing process, customers of Thompson Holiday Group would be able to provide immediate feedback to the service providers. On the other hand, the employees would be able to interact with the customers directly. As a result, communication barriers occur in between the marketing management team. Consequently, they have to face immense challenges to make an effective decision inside the business. With the help of effective business strategy and policy, this particular organization would get the opportunity to expand their business as well as product in the international market so that Thomsons Holidays Travel can receive the international fame. They have provided free tickets to the people who participated in the contest. These types of strategies have become a treat for the organization like Thomson Holidays Travels. Objective for Thompson Thompson Holiday Group tends to plan an effective strategy, outlined in a marketing plan to achieve the objective oriented outcomes of the organization. The main purpose of setting the objectives is to enhance the profit margin and productivity of the organization in the global market by meeting the requirements of the consumers. The intended objectives of Thompson Holiday Group are as follows: Specific To expand the business in the global tourism market through exclusive variety of tourism services Measurable The objective specially suggests that the organization would like to expand its business to the large demographic area through implementing several varieties of tourism services. The market position of the organization can be measured to show whether the objective has been achieved or not. Attainable Before setting the objective, the organization must assess its capabilities and its marketing potentiality to ensure that the objective is achievable in an effective manner. Relevant The organization should have analyzed its business resources, employees, competitors, and current tourism market to ensure that the organization could achieve the objective within the given time bound. Time bound The tourism organization has set a deadline of 12 months to achieve the objective. Segmentation, targeting and Positioning Segmenting strategy While handling the business in the competitive market, it is essential for the organization to segment their market, target the consumers and position the products accordingly. The STP approach reflects on the profit margin of the organization and ensures long-terms sustenance of the organization in the competitive market. The marketers of Thomson Holiday Group would implement a combined segmentation strategy in terms of Geographic, Demographic and Psychographic Segmentation The marketers would select demographic segmentation as; Thomson Holiday Group could segment its target market based on gender, sex, age, income, life cycles etc. Upon implementation of the demographic segmentation, the organization could segregate the potential consumers that could urge to acquire the products and services of the organization. The organization may address to the consumers with diverse needs (Sezgin 2016). The tourism organization seeks a deep insight to develop holiday packages for married and unmarried couples. Similarly, the organizations also aim to serve the interest of the retired individuals. Upon identification of the demographic segmentation, the marketers could penetrate the needs of the consumers in a proactive manner. The marketers would initiate geographic segmentation, as Thomson Holiday would be able to divide the market into several geographical units such as region, states and neighborhoods. The organization would probe for a mass appeal across the globe (Shao, Morrison and Wu 2016). Therefore, the organization needs to segment their consumers in order to identify their individual interest. Therefore, geographical segmentation could prove to be a profitable venture for Thomson Holiday Group. The marketers would select psychographic segmentation, as Thompson Holiday Group would segregate the consumers under various groups based on social class, personality characteristics and lifestyles. The marketers of the organization recognized that this segmentation is identical for the organization to segregate the consumers under low and premium pricing strategy. Due to the differing requirements of the consumers in regards to economic and social status, the marketers planned varied travel packages for their respective consumers (Tsiotras, Tsiotras and Fotiadis 2016). Targeting The targeted consumers are the most decisive factors of success for the Thomson Holiday Group. The organization has a mass appeal; however, it would aim to focus more on the family members and married couples that could significantly contribute towards the productivity of the organization. Bachelors would tend to enjoy holiday destinations on their own terms. Therefore, at times, the unmarried couples and the bachelors tend to avoid the norms and rules set by the tourism sectors (Pike 2016). The marketers of the organization would make effective utilization of media platform to connect with the family members of the organization. Unlike other tourist companies, the organization would probe for both low and premium pricing strategy according to the nature of situations and changing demand of the consumers. The company would aim to provide the best quality services to the consumers at a cost effective price. Positioning Thomson Holiday Group would take active participation in providing unique services to their consumers, as to position itself as the leading travel company in the UK tourism market. The marketers of the organization would provide valuable information about the tourist spot of interests and accommodate luxurious and comfortable services to the consumers. The organization would try their level best to serve the individual requirements of the consumers through service excellence. The after sale services, empathic and responsive approach of the service staffs gives the organization a competitive edge in the tourism sectors (Korstanje 2016). The organization conducts promotional campaigns at regular intervals to aware the consumers about the arrival of new offers of holidays destination packages. The ultimate vision of the organization would be to expand their global market, for which product positioning is the key to success. Marketing Mix The Marketers of Thompson holiday group implemented the marketing mix to promote their products and services in the competitive market. The 4ps usually comprise a typical marketing mix [appendix 5]. However, the organization implemented the 7Ps of marketing as Tourism sector mainly focuses on the production and service excellence to meet the stimulating needs and penetrating demands of the consumers (Chang 2016). The factors discussed below would allow Thompson Holiday group to frame its objectives and project a fair image in the hospitality sector. Product strategy: It states that tourism products refer to a set of complex services like various physical resources, activities and services. The Thompson Holiday groups would focus on the holiday destination as the center of attractiveness. The natural and social characteristics of the destination are the most decisive factor of success in the competitive market. The Thompson Holiday Group would consider holiday destinations with scenic beauty across the globe. The holiday package usually comprise of trips for the singles, newly married couples, retired persons, families and unmarried couples (Katsoni, Arikan and Dundar 2016). The organization could emphasize on a wide variety of Tourism sectors such as Medical, Urban and Cultural Tourism. The organization would consider value ads in their services, which comprise of medical assistance, complimentary food supply, amusement programs and discounts on travel packages. Price strategy: The Thompson holiday Group would consider a wide range of pricing strategies in order to match the changing demands of the consumers and rising competition in the competitive market. Upon gathering of relevant information from market skimming, the marketers of the organization opted for both premium and low pricing strategy in order to appeal the mass. The low pricing strategy would fulfill the needs and demands of the consumers in a cost effective manner (Frey and Gervers 2016). However, the premium consumers would get lavish facilities and high quality services from the Thompson Holiday Group. The basic ideology of the marketers is to expand their business across the globe by providing services to the consumers according to their needs. Place strategy: The marketers of Thompson Holiday Group would place their products in a way, which is convenient for the consumers to access. In accordance to the tourism sector, the consumers travel a long way to acquire the services afforded by the organization. The marketers of Thompson holiday group would distribute their information in trade fares, web pages and holiday campaigns. Promotion startegy: Thompson Holiday Market initiates promotional activities for making the consumers aware about the 4exdistence o their products and services. In a broader context, the term promotion is replaced by communication. Communication of the Thompson Holiday Group usually comprise of advertising, public relations, personal selling and viral advertising. The marketers also make effective utilization of print media and audiovisual media to gain supremacy in the competitive market (Hutt and Speh 2012). Brochures, banner ads, billboards and hoarding could also serve the interest of the consumers in an effective manner. People strategy: Identification of the right consumers would be the most determinant factors of success for the tourism industry. The marketers of Thompson Holiday Group would aim to attract a diverse group of consumers belonging to both high and middle class society. In accordance to the global expansion of the tourism organization, the consumers of Thompson Holiday Group would comprise of unmarried couples, retired persons, families, bachelor groups, married couples and official employees (Johanson and Mattsson 2012). Process strategy: Thompson Holiday Group would provide easy accessibility of information about the company offering and features to the consumers. The website portal of the organization continuously updates the consumers about the recent features and holidays destinations (Kapferer 2012). The tourism processes would take active participation in conveying messages and services to the consumers in the way they want. Physical evidence: Thompson Holidays Group would always make the content attractive on their official websites through testimonials and photographs displaying the satisfactory attributes of consumers in their respective holiday destinations. The consumers are unaware of the service quality until they avail them. It is vital for the potential consumers to visualize what a product or a service would be like (Morrison 2013). The physical evidence initiates urgency in the mind of the consumers to acquire the products and services of the organization in a successful manner. Other Strategic Choice Ansoff matrix Ansoff had developed the concept of Ansoff Matrix in the year 1957 especially for the article of Strategies for Diversification. With the help of Ansoff matrix, the business experts and the business leaders of Thompson Holiday Travels can make a plan for the future growth of their business analysing the risk factors [appendix 6]. Ansoff Matrix is possessed with four primary elements that include Market development, Diversification, Market Penetration, Product Development. Market Development: Making the target audience beyond going any particular geographical area conducting the situation analysis more systematically Using the popularity of media more effectively Market Penetration Making innovative business strategy to impress the customers Implementing more loyalty scheme and better packages Diversification Planning alternative business strategy so that the service providers can have an option if one of the strategies fail to draw the attention of the customers Product Development Providing better travelling packages to the customers Increasing workforce planning in the manufacturing division Conclusion On the contrary, it concludes that the marketing plan of Thomson Holiday Group allowed the organization to gain recognition in the competitive market. The various marketing strategies implemented prioritized the consumer needs and demands to an utmost level. Upon exhibition of quality service and cost effective holiday destination packages, the marketers aims to attract the consumers on a bulk basis. Thomson Holiday Group looks forward to expand the global market and improve their marketing strategies to minimize any margin of error that might hurt consumer interest. Reference List Avraham, E. and Ketter, E., 2016. Tourism Marketing for Destinations with Negative Images InTourism Marketing for Developing Countries(pp. 67-82) Palgrave Macmillan UK. Briggs, R., 2016. Real time marketing management is here.Research World,2016(56), pp.46-48. Chang, C.C., 2016. Tourism Marketing of the Hakka Genealogical Digital ArchiveJournal of Tourism and Hospitality Management,4(1), pp.15-21 Chen, C.A., 2016. How can Taiwan create a niche in Asia's cruise tourism industry?.Tourism Management,55, pp.173-183 Frey, A. and Gervers, S., 2016 Green economy and tourismHandbook Event Market China, p.139 Gatignon, H., Gotteland, D. and Haon, C., 2016. Marketing Launch In Making Innovation Last: Volume 2(pp. 377-439) Palgrave Macmillan UK. Hollensen, S., 2015marketing management: A relationship approach. Pearson Education. Hutt, M. and Speh, T., 2012Business marketing management: B2B. Cengage Learning. Johanson, J. and Mattsson, L.G. 2012 Marketing investments and market investments in industrial networksInternational Journal of Research in Marketing,2(3), pp.185-195 Kapferer, J.N., 2012.The new strategic brand management: Advanced insights and strategic thinking. Kogan page publishers Katsoni, V., Arikan, I. and Dundar, A., 2016 Tourism Strategic and Marketing Planning and Cultural Cooperation Channels between Greece and Turkey InTourism and Culture in the Age of Innovation(pp. 351-360). Springer International Publishing Kohler, I. and Logemann, J., 2016. Towards marketing managementThe Rout ledge Companion to Marketing History, p.371. Korstanje, M.E., 2016. Sun sea tourism: Fantasy and finance of the all-inclusive industry Lumsdon, L., 2016.Marketing for tourism Springer Morrison, A.M., 2013.Marketing and managing tourism destinations Rutledge Pike, S., 2016Destination Marketing: Essentials. Rout ledge. Sezgin, E., 2016. E-Consumers in the Era of New Tourism Shao, J., Li, X., Morrison, A.M. and Wu, B., 2016 Social media micro-film marketing by Chinese destinations: The case of Shaoxing.Tourism Management,54, pp.439-451 Stickdorn, M. and Schwarzenberger, K., 2016 Service design in tourism Entrepreneurship und Tourismus: Unternehmerisches Denken und Erfolgskonzepte aus der Praxis, p.2261. Stone, T. and Gould, S.J., 2016 vulnerable consumers in the fourth age: theoretical reflections upon the case of Sandra Bem.Journal of Marketing Management, pp.1-7 thomson.co.uk (2016) Thomson | Holidays designed for you. Only from Thomson [online] Available at: https://www.thomson.co.uk [Accessed 20 Mar. 2016] Tsiotras, G.D., Tsiotras, P.G. and Fotiadis, T.A., 2016. Enabling Quality in the Tourism Industry: An Evaluation of Business Excellence in Greek HotelsGlobal Business and Organizational Excellence,35(3), pp.44-57 Weaver, D.B. and Jin, X., 2016 Compassion as a neglected motivator for sustainable tourismJournal of Sustainable Tourism, pp.1-16 Wiedmann, K.P. and Langner, S., 2016. Open Source Marketing in Tourism: Motivational Drivers and Practical Approaches. InOpen Tourism(pp. 61-77) Springer Berlin Heidelberg Wilson, R.M. and Gilligan, C., 2012.Strategic marketing management Rout ledge. Wu, C.H., Ho, G.T.S., Lam, C.H.Y., Ip, W.H., Choy, K.L. and Tse, Y.K., 2016. An online niche-market tour identification system for the travel and tourism industryInternet Research,26(1)

The Human Abstract Essays - Songs Of Innocence And Of Experience

The Human Abstract Annotated Bibliography: The Human Abstract The Human Abstract has not received much critical attention on its own. Of the critical interpretations that do exist, many approach the poem by examining its various manifestations in Blake's manuscripts, reading it against A Divine Image, a poem w hich was never finally published by Blake, or comparing it to its Innocence counterpart, The Divine Image. Most critics seem to agree that The Human Abstract represents a philosophical turning point in The Songs of Innocence and of Expe rience, and in Blake's work as a whole. In 1924, Joseph H. Wicksteed observes that this difficult poem, originally called 'The human Image, represents Blake's attempt to summarize his philosophy of revolt against the ob ject of worship he found in the mind of his age. He contends that Blake makes no distinction between God and Man: God is Man and Man is God, and either may be good or bad. Placing the poem in context with Blake's work as a whole, Wicksteed argues that, with this poem, Blake is moving toward s the position definitely reached in 'The Marriage,' that Reason, or the abstracting power of the mind, robs life of all its fullness and vigour. He then proceeds with a line-byline reading of the poem. Robert Gleckner briefly treats The Human Abstract in his book, The Piper and The Bard, suggesting that 'The Divine Image' of Innocence is perverted in experience to 'The Human Abstract.' He places the poem i n the didactic landscape of The Songs of Innocence and of Experience, contending that the rational 'holiness' in the poem leads us directly to the 'holiness' of 'Holy Thursday,' the 'heaven' of 'The Chimney Sweeper,' the 'Church' of 'The Littl e Vagabond,' the 'mystery' of 'A Little Boy Lost,' and the 'Christian forbearance' of 'A Poison Tree.' In a later essay, William Blake and the Human Abstract, 1961, Gleckner offers a more extensive reading of the poem, paying particular attention to t he formulation of its title and observing that of all the songs of experience the one which provides the greatest insight into Blake's concern with his titles, his struggle to define the two contrary states of the human soul, and his poetic technique (es pecially in the Songs of Experience), i s The Human Abstract. He also approaches the poem through an examination of the four drafts located in Blake's manuscript, pointing out that critics have neglected to examine the way in which the poem A Divine Image is complexly operative in 'The Human Abstract.' This connection is the focus of the Gleckner's essay, which he concludes with the contention that The Human Abstract represents Blake's final realization that the real disease is not a s ocial, economic, religious, [or] political force, but rather the cancerous tree of mystery...man's own thinking process. Later, both Geoffrey Keynes and David Erdman will point out that The Human Abstract replaced A Divine Image as the Experience response to The Divine Image. In Blake's Apocalypse: A Study in Poetic Argument, 1963, Harold Bloom reads The Human Abstract in conjunction with its Innocence partner, The Divine Image, noting that the word Abstract should not be misconst rued as literally meaning separated, because the contrast between the two poems is not between the integral and the split human nature, but rather between the equal delusions of Innocence and Experience as to the relationship of the h uman to the natural. He links the poem to both Genesis and the Norse myths of Odin (whom Bloom calls the Norse Nobodaddy) and Balder, observing that both the raven and the Tree of Mystery were drawn from those mythologies. In 1964, E.D. Hirsch also compares The Human Abstract to The Divine Image, contending that the former is not only a satire of [the latter] but also a naturalization of it. He asserts that the satirical first stanza should be read as if one of the Swedenborgian 'Angels' were speaking. He notes a change in tone, however, in the sec ond stanza where Blake quickly drops the angelic mask and converts the two remaining divine attributes of Innocence to something overtly sinister. For Hirsch, the primary myth which Blake is responding to is that

Genetically Modified Organism Essay Example

Genetically Modified Organism Essay Example Genetically Modified Organism Paper Genetically Modified Organism Paper Essay Topic: Call of the Wild Genetically Modified Organisms Genetically modified organisms (GMOs) are taking the aspects of genes that people like the most and infusing them into another gene. These GMOs are used to make plants live through pesticides and herbicides, drought, and Just about anything else that gets thrown at them. The problem with doing this is it not only makes the plants resistant to the chemicals but it also develops super weeds that can take on far more chemicals than the original ones. Now there is far more residue on peoples food and because GMOs are not labeled, people have no idea what they are eating. Not knowing what is being injected can cause some serious health problems relating to the immune system triggering an allergic reaction. In order to free a person from the everyday worries of ingesting these GMOs into their body with or without their knowledge, genetically modified organisms should be banned. When it comes to GMOs our knowledge is minimal. Until we can learn more about them they should be banned. The splicing of genes is how genetically modified organisms are made. Referred to as genetically engineering (GE), DNA from one species is injected into another species to create what nature cannot. These plants, animals, bacteria, and viral genes are relatively new to us. In the 1990s, a California company, Calegne, came out with the first GE tomato, Flavor Savr (Introduction). This tomato was created so that it wouldnt get soft when it ripens. This made it easier to pack and ship the tomatoes. By 1998, 25% of corn and 38% of soybeans were genetically modified (Maynard). Genetically engineered soy and corn are found in 60% of processed food (Maynard). : Since the beginning of the development of a pesticide called Roundup it has raised many concerns. Roundup and other similar herbicides and pesticides are used to kill eeds and pests without killing the plants. The plants have been modified to with stand these chemicals. The increase of the amount used increases the residue on our food. It has also caused the development of pesticide resistant super weeds because of the increase. In 2010, it was reported that almost 366 million acres of genetically modified crops were planted throughout 29 different countries (Introduction). While the United States is busy being the leading country in GM crops, Europe is working towards a Europe-wide ban on all GM crops (Introduction). Again, these genetically modified organisms are new to us. We need to ban them before the possible long term effects take a toll on our people and animals. Genetically modified organisms have a short history, which serves as an issue for long term studies. Since GMOs have only been out since the 1990s, they remain relatively new to us. There have been studies conducted on animals, but as of 2011 there was only human study published. It concluded that the genetic material that was injected in to GM soy transforms into bacteria that lives inside our intestines (Genetically). We may even have these continuing to grow inside of us after we stop eating GM products. The studies on humans Just simply are not there to evaluate. Animals, on the other hand, have had many short term studies done on them. One study Touna tnat (5M soy affected tne ovaries, uterus, or testlcles In rodents (Genetically). Another said that the kidney, thymus, spleen, gut, brain and the immune systems in rats had changes after eating GM potatoes (Verzola). One was done that resulted in the deaths of most of the baby rats after a mother rat fed on GM soy (Genetically). A study on hamsters again proved to be something wrong with their reproduction. After about three generations of GMO fed hamsters, they could o longer have babies and if they did they usually died (Genetically). Some of the hamsters were reported as having hair growing inside their mouths (Genetically). These are all examples of some of the short term studies done. If there were long term studies conducted then we would be more aware of the dangers of genetically modified organisms. Long term and short term studies do not make a difference when it comes to the possible allergic reactions that these genetically modified organisms can trigger. In the United Kingdom soy allergic reactions have increased by 50% (Genetically). A skin prick test was done with GM soy and wild soy. The results were people reacted to the GM soy but not the wild soy (Genetically). This supports that GMOs have higher level of irritants in them to cause these reactions. Lack of labeling almost caused a huge problem with a company in Brazil. Soybeans from Brazil were found with a type of nut gene in them (Maynard). The company that purchased the soybeans tested it to see what gene types were injected in it. Luckily they discovered the nut gene before the soybeans were distributed. This type of modification to the enes could have caused many problems with people allergic to nuts. The lack of labeling and the amount of reactions go hand in hand. If these companies were to label their products then people will either know not to purchase it or if they do and have a reaction then they know where to trace the source of the GMO. Labeling must also be done because the United States has six major GMO crops grown in the U. S: soy, corn, canola, sugar beets and alfalfa (Genetically). With these genetically modified crops our processed food is made. With the corn and soy alone, 60% of are processed foods are produced. Between 1996 and 2008 the percentage of adoption of corn, cotton, and soybean genetically modified crops have increased from between 0-20% to 60-90% (Rapid). This growth in the amount of GM crops out there has made it difficult to not eat GMOs. Many sources out there have all said that if a person wishes to not eat genetically modified food then organic is the way to go. We already know that some GMOs can contaminate other crops so even organic farmers are in danger of them no longer being the product they originally expected. If these were banned then we wouldnt have to worry about allergic reactions or the ontamination of our other crops. When genes were first beginning to be spliced, a company started making plants which had the ability to not be affected by large amounts of pesticides/herbicides. The large amounts of pesticides/herbicides caused the plants to become resistant and in turn grown into super weeds. The development of these super weeds caused farmers to spray larger amounts of these pesticides/herbicides onto their crops. The resistances dont stop at super weeds. If the antibiotic gene injected crops spread then they too can develop a resistance for antibiotics (Genetically). People who ngest these specific genes could also develop a resistance to antibiotics. This can prove to De extremely dangerous IT tne person Is to Tall serlously Ill ana already nave an antibiotic resisted system. The British Medical Association wanted to ban all antibiotic genes in GM food so that we can avoid developing an antibiotic resistance in our immune systems (Verzola). When it comes to our health and antibiotics when our health is weak, we should be doing everything to avoid developing antibiotic resistant systems. This is our health we are discussing. We have been growing crops since the beginning of time. There is no reason to try to change the ways we have been doing it when it has proven effective. If we stop allowing them to have genetically modified crops then the threat of antibiotic resistant immune systems ceases. People who are for genetically modified food argue that these foods can save the world. To have crops that are able to survive during a drought can save some struggling countries. Some people say that starvation is much worse than anything the GMOs cause (African). If the productivity of crops is increased then countries will be able to feed the fast growing populations. Even if the rich were to give other ountries free food, the population will still suffer. Poor countries depend on agriculture for their income, so increasing productivity via biotechnology can impact the outcome of the crops and their wallets (Economist). The FDA said that GM foods are the same as non-GM foods so they do not need to be labeled. These foods, although, are not the same. One can cause many problems while the other is all natural and doesnt have any effects. They also say that the things like cancer and long-term damage to the immune system cant be directly connected to the use of GMOs (African). Long-term are the key words in their own argument, no long term tudies have been conducted which basically makes us blind to the possible long- term effects. There is a very strong chance that if the studies were done there could be a link found between cancer, weak immune systems, and GMOs. Although some people argue that genetically modified organisms are going to save the world, we simply dont know that much about their effects. The lack of knowledge of what we are really putting into our bodies can end up causing more problems than we think. GMOs should be completely banned because of the possibilities they have. The allergic reactions can at least be lowered by labeling the products that do contain GMOs. Super weeds could mean chaos when it comes to this new development. We dont know what these genetically modified organisms can do to our plants, let alone humans. People dont want to put food in their bodies when they have no idea what was put in the food to begin with. Maybe after twenty years of studying the long-term effects of GMOs my mind could change on this subject, but as of right now too much information is still missing. Even if people do believe that genetically modified crops can help feed the world it has yet to be proven. The effects of GM crops in the long run can prove to be far worse than hunger in the world. No one really knows what is going to be the result in the future, but I dont like the results in the present as it is. The production of genetically modified organisms needs to be stopped. We are causing more harm to what has been naturally practiced since the beginning of time. We have always learned how to adapt to our environment when it comes to agriculture and biotechnology was never involved until recently. Stop it before it takes over the world as we once knew it to be: all natural and safe to consume. African American Environmentalist Association. Genetically Modified Foods Should Be Produced to Feed the World. Global Resources. Ed. David M. Haugen. Detroit: Greenhaven Press, 2008. Opposing Viewpoints. Rpt. from Genetically Modified Foods. 2005. Opposing Viewpoints In Context. Web. 21 Oct. 2013. Economist, The. Genetically Engineered Foods Should Be Produced. Global Resources. Ed. Helen Cothran. San Diego: Greenhaven Press, 2004. Opposing Viewpoints. Rpt. from Feeding Five Billion: New Agricultural Techniques Can Keep Hunger at Bay. The Economist (10 Nov. 2001). Opposing Viewpoints in Context. Web. 6 Nov. 2013. Genetically Modified Foods Could Pose Numerous Health Risks. Genetic Engineering. Ed. Noel Merino. Detroit: Greenhaven Press, 2013. Opposing Viewpoints. Rpt. from Doctors Health Warning: Avoid Genetically Modified Foods. Vol. 1 . 2011. Opposing Viewpoints In Context. Web. 21 Oct. 2013. Introduction to Genetically Engineered Food: At Issue. Genetically Engineered Foods. Ed. Debra A. Miller. Detroit: Greenhaven Press, 2012. At Issue. Opposing Viewpoints In Context. Web. 22 Oct. 2013 Rapid growth in adoption of genetically engineered crops, 1996-2008. Genetics and Genetic Engineering. Barbara Wexler. 2009 ed. Detroit: Gale, 2010. Information Plus Reference Series. Opposing Viewpoints in Context. Web. 7 Nov. 2013. Maynard, Cindy. Genetically Engineered Foods: An Overview. Genetically Engineered Foods. Ed. Nancy Harris. San Diego: Greenhaven Press, 2003. At Issue. Rpt. from Biotech at the Table. Current Health 2 27 (Nov. 2000): 22. Opposing Viewpoints In Context. Web. 21 Oct. 2013. Verzola, Roberto. Genetically Engineered Foods Have Health Risks. Genetically Engineered Foods. Ed. Nancy Harris. San Diego: Greenhaven Press, 2003. At Issue. Rpt. from The 1999 GE Food Debates: The Turning Point. Synthesis/Regeneration (Winter 2000): 24. Opposing Viewpoints In Context. web. 21 oct. 2013.

Conservative Views on Immigration Reform

Conservative Views on Immigration Reform In 2006, liberal documentarian Morgan Spurlock devoted a segment of his show 30 Days Latest Developments His resolve may seem surprising, considering how close he became with the Gonzalez family, but his position was vilified in 2009 as a rash of kidnappings occurred in Arizona as a direct result of illegal immigration. Members of Mexican drug cartels, in the US illegally, would kidnap American citizens for ransom, and send the money across the border, where its value was inflated. While the kidnap victims were often the relative of a drug-trafficker, they were just as often the relative of an immigrant smuggler. Phoenix became the kidnap capitol of the US in 2009, with more incidents than any city in the world except for Mexico City.Immigrant smuggling has become more popular in US states bordering Mexico because a load of 30 immigrants can net the smuggler anywhere from $45,000 to $75,000.Very often, conservatives favoring immigration reform will couch the issue in terms of national security. Illegal immigration goes well beyond the US/Mexico border, and kidnapping isnt the only prob lem. In the aftermath of the Sept. 11 terrorist attacks, it was revealed that all 19 hijackers entered the US with valid documents. Some, however, had committed fraud to obtain them. The fraud was easily perpetrated thanks to glaring and easy-to-fix loopholes in the US visa system. Background The issue of illegal immigration is very different from the issue of immigration itself. While most conservatives have no problem with immigrants, there are conflicting opinions about illegal aliens. Conservative opinions are as complex as the issue itself.So-called law and order conservatives favor tightening the US border and deporting illegal aliens back to their countries of origin wherever they may be. Reflecting the growing dependency on illegal labor in the US, so-called business interest conservatives favor easing immigration restrictions and acknowledging the economic importance of immigrant workers. Americans willing to work hard should be able to make a decent living. President Barack Obama to One of the major contributing factors to illegal immigration is the fact that the employment rate in Mexico, which has never been especially sturdy, is reaching alarming lows. Solutions Resolving illegal immigration isnt easy.For example, most people, even immigration reform advocates, would agree that denying anyone emergency medical care is morally wrong. Yet, they would also agree that access to American medical care shouldnt be a perk for illegal immigrants and yet it is. Illegal laborers injured during the course of a menial job are treated by topnotch American physicians.Separating families is also morally wrong, yet when two illegal aliens have a child in America, the child becomes a US citizen, which means deporting the parents creates an American orphan. Heres an example of illegal aliens accessing US medical facilities, and also creating an avenue to permanent US residency without the necessity of becoming an American citizen.Americans consider things like medical care and family unity basic human rights, but for many immigrants who arent afforded the same rights in their countries of origin, these rights are often seen as rewards for making it to America . While rewarding people who come to America illegally only encourages more people to come illegally, the solution is not to deny them their basic human rights.If the giant moat we call the Atlantic Ocean isnt enough to deter illegal immigration, building bigger and stronger fences at the US/Mexico border wont be either. As conservative humorist PJ ORourke observed, Fence the border and give a huge boost to the Mexican ladder industry.About the only viable solution to the problem of illegal immigration is removing the incentive to emigrate to America. If people have no reason to leave home, they wont. Poverty, persecution and opportunity are the main reasons people flee their country of origin. Better foreign aid and a more engaged foreign policy may be the only options to stem the tide of illegal immigration. The Trouble With Amnesty From USAmnesty.org: An amnesty for illegal aliens forgives their acts of illegal immigration and implicitly forgives other related illegal acts such as driving and working with false documents. The result of an amnesty is that large numbers of foreigners who illegally gained entry into the United States are rewarded with legal status (Green Card) for breaking immigration laws. Where It Stands Liberals claim that resident illegals do pay taxes, albeit indirectly. When they pay rent, their landlord uses that money to pay property taxes. When they buy groceries, clothing or other household items, they pay sales tax. This, the liberals say, supports the economy.What they do not realize, however, is how much illegal immigration costs as a result of the taxes illegal immigrants do not pay.For example, when children are brought into the country illegally and use the American educational system, their parents are not paying the local municipal taxes that provide for their childrens education. The problems are more than financial, however. As weve shown, American citizens in the employment sector are denied opportunities every day thanks to illegal immigration. Opportunities are also blocked in the academic community, as well. A college mandated to meet a racial quota may reject an American citizen or a legal immigrant in favor of an illegal immigrant with the appropriate cultural background. Despite the urgent need to pass comprehensive immigration reform, President Barack Obama recently announced his administration will do nothing to address the problem this year. Somehow Obama believes the trouble with the economy and the trouble with immigration are mutually exclusive.Dont expect to see much from the Obama administration on immigration reform at all, unless it is to ease the way for illegals. There are rumors that Obama will make some sort of policy statement regarding illegal immigration in May.Its important to remember that in 2006, Obamas support for a national amnesty movement was apparent as he marched down the streets of Chicago arm-in-arm with illegal immigrants. Then, last year, he promised Latinos that he would develop a plan to make legal status possible for an estimated 12 million illegal immigrants. If the rumors are true, conservatives should brace themselves for a proposal from the administration along these lines.

AC3908 international finance environment Coursework

AC3908 international finance environment - Coursework Example The EVA methodology was implemented in order to improve resource allocation across Asahi Glass’s number of business around the world as well as to evaluate the managerial performance of top level executives (Mir and Seboui, 2008; Brown and Caylor, 2005). The case study explores the way the company calculated EVA and the weighted average cost of capital for the different business segments based in different countries (Desai, 2006). In this report we will analyze the impact of the bank based system on the company, the reforms associated with corporate governance, the barriers faced by the CEO while bringing about the reforms and lastly the implementation of the EVA methodology. Corporate governance framework constitutes of a bunch of mechanisms that are both market and institutional based which encourages the controllers of an organization to make decisions that are aimed towards maximizing the value of the shareholders. These mechanisms are meant to tackle agency problems. Normally, two basic models are utilized; control model that focuses on control from internal boards and market control that usually constitutes of independent boards, scattered ownership and policies that promotes transparency. It is however tough to determine the model that is the most appropriate one (Talamo, 2011; Handley-Schachler, Juleff and Paton, 2007; Thomsen, 2004). Corporate governance comprise of a variety of internal as well as external factors in companies such as Asahi glass. First of all, the ownership concentration in companies based in Asia is much higher than in companies based in the Western countries. This is precisely because majority of the big organizations in Asia are either family enterprises or state-owned. This results in the creation of an unequal and unfair selection system. This type of governance framework existing in organizations might have

Automatic Speech Recognition Research Paper Example | Topics and Well Written Essays - 1250 words

Automatic Speech Recognition - Research Paper Example The creation of ASR system had an aim to provide people with a machine that can translate each word spoken by them in real time. The system still has enough to incorporate and advance more. There still is a gap between expectations from ASR systems and their performance. The ASR systems are meant to recognize the speech of human beings without being interrupted from the speaker’s accent, choice of words, noise or other features. Commercially available ASR systems need a lesser amount of speaker training and have the capability to recognize the continuous speech vocabulary with higher efficiency along with a broader range of vocabularies being captured. Commercial companies are often found to claim that ASR systems provide 98 to 99 percent accuracy provided that they are working under optimal conditions. Optimal conditions are when the users have speech habits which are in line with the training data, when the users have proper speaker adaptation and when the process is carried out in a noise-free environment. It can be explained from this information that recognition rates for heavily accented people may be lower than others. Although there still is a room for improvement in Automatic Speech Recognition (ASR) systems, there are a number of application areas which benefit from its use. Telecommunications is one of the major application areas as speech recognition software acts as an interface that directly transfers data through a communication system into the information system. Today, inquiry systems, dialing assistance and telephony interpretations are some of the examples where ASR systems are used. Office automation is another area that benefits from the use of ASR. The crucial application areas of ASR include ASR in CAD applications and providing input using direct command in computers. Medical applications also make use of this technology for

Cell Phone Use While Driving Essay Example for Free

Cell Phone Use While Driving Essay Cell phone use while driving has caused unnecessary injuries and deaths throughout history. Those injuries and deaths prove the ignorance of the victims and set an example for others. Many people have lost their loved ones in cell phone related accidents but with every experience comes a lesson, which in this case is that cell phone use while driving should not be allowed. The road would be a safer place to drive if the use of cell phone while driving is prohibited. The risk of accidents increases significantly when a cell phone is being used while driving. A study by the Harvard Center for Risk Analysis estimated that six percent of vehicle crashes causes about 2,600 deaths and 330,000 injuries a year, which can be linked to one or more of the drivers involved using a cell phone (â€Å"Cell Phone Use While Driving a Big Cause of Accidents†). According to this study, the use of cell phones while driving is causing many unnecessary deaths and injuries. To treat those irresponsible drivers, all the citizens of the United States pay in the form of taxes. The forbiddance of cell phone use while driving will not only make the United States to be a safer nation, but it will also make it a happier nation. Many people are unaware of the dangers and effects of cell phone use while driving. To most people, drunk driving is a very serious crime, but using a cell phone while driving is a trivial matter. However, a research by the University of Utah proves that drivers drunk at the .08 percent blood-alcohol level drive slower than drivers using a cell phone. Driving with a cell phone is more distracting because drivers tend to concentrate less on the road, and more on the conversation, which leads to many accidents. If one is caught driving drunk in Michigan, his or her license is suspended for several months and an additional fine ranging from $250-$10,000 has to be paid. If the crime of drunk driving has such punishments, then the use of cell phone while driving should also have severe punishments. To many people, it may seem that cell phone use while driving should not be outlawed because emergency calls need to be attended or made any time. However, people can pull over to the side and make or receive emergency calls. According to the Human Factors and Ergonomics society, cell phone distraction puts the driver at a four time great risk of a crash. It may take more effort to pull over, stop, and call, but doing so would decrease the number of accidents by a massive number. . Even using cell phones during school times can be a big problem. It can  distract a students studies, since he/she will be too busy texting and calling people; he/she wont be able to concentrate and will keep thinking about those text messages. If there is something bad then they will be depressed all day long. If parents need to talk to their children urgently they will be able to talk to them during school. Some students during classes are always tense because of someone/something so by calling or texting they can clear their tension and focus on studies. Cell phones will help them solve the problems outside the school so they can peacefully study. Schools should understand how important it is for students to study and this is only possible if they are not thinking about anything else. The rate of accidents for drivers using cell phones has increased alarmingly. The convenience that cell phones offer must be judged against the hazards that they pose. Therefore, the government should ban the use of cell phones while driving, which would not only decrease the number of traffic injuries and deaths, but will also make the road a safer place to drive. The use of cell phone while driving is a crime that should be outlawed and punished for severely. There are two dangers linked with driving and cell phone use, including text messaging. First, drivers should not take their eyes off the road while dialing. Secondly if the drivers start talking on the phone then they get so lost in others conversations that they have no clue what is going on in front of them which causes them to get in an accident. That is one reason why so many states and countries banned the use of cell phones while driving and even in schools so young teenage people know when they have to use the phone and when not to.

Police Moonlight Essay -- Ethical Issus, Conflict of Interest

A global problem Police moonlighting is not just a problem in the United States. Moonlighting is severally restricted or prohibited in Australia, England and Japan. It however is fairly common in one form or another in Canada and the USA (Bayley 1996). Under Russian law, police are permitted to engage in only very limited outside employment. Under the Law of the Militia, permitted occupations are limited to those connected to teaching, research and the arts. One study of officers in Russia found that 49% of the over two thousand surveyed stated that they engaged in some type of outside work in their off hours. Eighteen percent also reported engaging in other work during their on-duty hours. Nearly all officers were engaging in work that is prohibited by the Law of the Militia. Most were working in some form of private security while off-duty. Almost half were working in transportation services off-duty and approximately 30 percent were working in retail/wholesale. Slightly under half reported working as private security during the hours in which they were employed as police officers. Low wages were described as the primary reason for taking additional employment. There was an average 72 percent increase in officer's monthly income as a result of their additional employment (Wilson, et al. 2008). Slovenia forbids police officers from moonlighting in functions that overlap with those of police such as for private security companies or private detectives. Though illegal moonlighting was not observed by Sotlar and MeÃ… ¡ko, they suspect that it is occurring as it does in other countries with similarly restrictive policies (Sotlar & MeÃ… ¡ko 2009). Similarly in Brazil, Police moonlighting is prohibited by law, though it commonly occur... ...and public safety Moonlighting can prove to be a serious threat to officer safety. With fewer resources and increased fatigue, officers may be at greater risk for serious injury. Many officers are killed while moonlighting as private security (AIMS 1991). According to Brazil military statistics, the majority of military police killed in Brazil, were killed while moonlighting (Macaulay 2007). About nine percent of officers killed in the past decade in the USA were killed while off-duty. Though the report does not specify the officer's function beyond their status as off-duty, based upon the reported circumstance of the officer's death, thirty five cases could conceivable have occurred while moonlighting (FBI 2011). A search of the The Officer Down Memorial Page finds 61 deaths over the past few decades that occurred while the officer was moonlighting (ODMP 2011). Police Moonlight Essay -- Ethical Issus, Conflict of Interest A global problem Police moonlighting is not just a problem in the United States. Moonlighting is severally restricted or prohibited in Australia, England and Japan. It however is fairly common in one form or another in Canada and the USA (Bayley 1996). Under Russian law, police are permitted to engage in only very limited outside employment. Under the Law of the Militia, permitted occupations are limited to those connected to teaching, research and the arts. One study of officers in Russia found that 49% of the over two thousand surveyed stated that they engaged in some type of outside work in their off hours. Eighteen percent also reported engaging in other work during their on-duty hours. Nearly all officers were engaging in work that is prohibited by the Law of the Militia. Most were working in some form of private security while off-duty. Almost half were working in transportation services off-duty and approximately 30 percent were working in retail/wholesale. Slightly under half reported working as private security during the hours in which they were employed as police officers. Low wages were described as the primary reason for taking additional employment. There was an average 72 percent increase in officer's monthly income as a result of their additional employment (Wilson, et al. 2008). Slovenia forbids police officers from moonlighting in functions that overlap with those of police such as for private security companies or private detectives. Though illegal moonlighting was not observed by Sotlar and MeÃ… ¡ko, they suspect that it is occurring as it does in other countries with similarly restrictive policies (Sotlar & MeÃ… ¡ko 2009). Similarly in Brazil, Police moonlighting is prohibited by law, though it commonly occur... ...and public safety Moonlighting can prove to be a serious threat to officer safety. With fewer resources and increased fatigue, officers may be at greater risk for serious injury. Many officers are killed while moonlighting as private security (AIMS 1991). According to Brazil military statistics, the majority of military police killed in Brazil, were killed while moonlighting (Macaulay 2007). About nine percent of officers killed in the past decade in the USA were killed while off-duty. Though the report does not specify the officer's function beyond their status as off-duty, based upon the reported circumstance of the officer's death, thirty five cases could conceivable have occurred while moonlighting (FBI 2011). A search of the The Officer Down Memorial Page finds 61 deaths over the past few decades that occurred while the officer was moonlighting (ODMP 2011).

“A Scherzo A Shy Persons Wishes” Analysis Essay

What is the mood of â€Å"A Scherzo A Shy Persons Wishes.† How is the mood conveyed and what effect does it have on our understanding of the central message of the poem and the writer’s persona. How effective do you think the poem is? The mood in â€Å"A Scherzo a Shy Persons Wishes† changes and varies through the poem. Firstly the title has â€Å"scherzo† written which means briskly live music. This shows that the person is very lively but the poem doesn’t show it, â€Å"on the sunny wall out of tip-toe reach.† As well â€Å"tip-toe reach† stands out because it shows it is close to going out. In the poem the word â€Å"with† and â€Å"whisper† is repeated through the poem which this shows alliteration. This gives a whisper feel through the poem which shows that it’s thinking quietly but title says he is lively. Plus there is internal alliteration. This makes the poem slow down and shows the person is anxious, â€Å"With the nut in the shell, with the seed in the pod.† The again shows that the poem has a lot internal alliteration. This poem has a flowing mood but lyrical at times. When its flowing it’s a calm mood like the person is describing the outdoors like it has never seen it, â€Å"With the wasp in its inner most peach.† The lyrical mood shows at times it is a lively showing it is lively which is why â€Å"scherzo† is used for the title, â€Å"In the woodbine’s horn with the drunken bee.† All this shows that the person is very lively but in a trapped ready to run out singing and shouting. Now I will talk about the persona. The poem shows a lot that the person is trapped in an area and cant get out no matter how close it gets to the outdoors, â€Å"out of tip-toe reach.† As well the poem shoes the persons claustrophobic showing it’s in a small area which probably shows why it a shy person on the outside but lively in the inside. The title shows this in a clever way because it first says â€Å"scherzo† showing it is a lively person, but then says â€Å"A shy persons wishes† which then explains that it’s shy but wants to change to a lively person in the outdoors singing and dancing. A quote to show its shy says â€Å"to be crouched with the beast in its torrid layer† shows it’s stuck in a dark hole but can’t gat out. With the person being stuck he/she is bored which is not what a shy person is like when he’s alone but he is. This shows he likes communicating and singing, â€Å"quiet to lie, and dreamless to sleep.† But then at times the person shows he is still a bit shy, â€Å"With things that are timid, and shy, and free,† the next line says â€Å"Wishing to be,† then this changes it all showing he is still shy. But at the end it says â€Å"Anywhere, anywhere, out of this room!† which ends it all saying the person wants to go out and not stay in its â€Å"timid layer.† All this shows a lively character with a bit of shyness left in him. The central message in the poem is shown clearly throughout the poem. The central message shows the felling of the person in a strong way. Firstly it talks about nature in a flowing way so it sounds like he/she is describing what it looks like outside. Throughout it continues to describe the outdoors. This gives a calm feeling to the person and shows what he wants to do when he goes out. As well this shows he thinks is lively. At line 26-29 he says he would be in any of the three examples he/she says and this is backed up by the last line which is â€Å"Anywhere, anywhere, out of this room!† shows that he wants to leave his shyness and become lively, and leave his dark hole behind.

Battered wives

To determine the amount and types of violence in U. S. homes, sociologists have interviewed nationally representative samples of U. S. couples (Straus, 1992). Although not all sociologists agree, Murray Straus concludes that husbands and wives are about equally likely to attack one another. When it comes to the effects of violence, however, gender equality certainly vanishes. As Straus points out, even though she may throw the coffeepot first, it is generally he who lands the last and most damaging blow.Consequently, many more wives than husbands seek medical attention because of marital violence. A good part of the reason, of course, is that most husbands are bigger and stronger than their wives, putting women at a disadvantage in this literal battle of the sexes. Violence against women is related to the sexist structure of society and to socialization. Growing up with norms that encourage aggression and the use of violence, many men feel it is their right to control women.When frus trated in a relationship or even by causes outside it, many men turn violently on their wives and lovers. The basic question is how to socialize males to handle frustration and disagreements without resorting to violence and this has not been answered yet. This paper will be discussing battered women and battered women syndrome in relationship to crime and deterrence. Battering of Women: The characteristics of assaulting a spouse or love suggest low deterrability. The behavior appears to be irrational, expressive, quite violent and likely to take place in private.It is often pointed out that the act historically has been culturally condoned and arguably continues so to some degree. Given a theoretical framework generally suggesting low deterrability, the outcome of the Minneapolis Domestic Violence experiment (Sherman & Berk, 1984) was quite surprising. The design of this important study provided for random assignment of three police responses to cases of misdemeanor domestic assaul t, the arrest of the offender, separation of the parties and some sort of advice, including mediation.Police officers responding to domestic violence calls were instructed to intervene as dictated by the color of the form appearing at the top of the report pad. Cases were then followed for six months to determine if the assaulter’s recidivated, as measured by additional reports to the police and periodic interviews with the victims. The lowest rate of repeat assaults, 13% was obtained when the offenders had been arrested, a middle level, 18. 2% followed advice or mediation, while the highest incidence of new assaults came after separation.The researchers concluded that â€Å"swift imposition of a sanction of temporary incarceration may deter male offenders in domestic assault cases†¦In short; criminal justice sanctions seem to matter for this offense in this setting with this group of experienced offenders† (Sherman & Berk, 1984, p. 270). Special deterrence was th ought to be operating even for this theoretically unpromising type of crime. The Minneapolis study, in combination with feminist activism and civil suits seeking equal protection of the laws for battered women had an unprecedented impact on police policy.Arrest became the preferred policy for misdemeanor domestic assault cases in most large U. S. police departments and remains the norm. Arrests of men who had committed misdemeanor assaults against their partners moved from a rarity in 1984 when the study was reported to the typical response well before the close of the decade. Ironically the changes in law have also led to dramatic increases in arrests of women, and have created a sense of ambivalence among some feminist criminologists (Chesney-Lind, 2002).While the impact of the Minneapolis experiment, combined with other social forces, was rapid and substantial, a series of six replication studies reflected the complexity of the concept of deterrence. Lively debate was stimulated because the conclusions of the evaluators of these six studies were quite divergent. While some found special deterrent effects of arrest, albeit weaker, others did not. Still others found that arrest increased recidivism among marginal offenders, those who may have felt they had nothing to lose.In Milwaukee, for example, unemployed suspects were more likely to assault their partners again if arrested (Sherman, Schmidt, Rogan, Smith, Gartin, Cohn, Collins & Bacich, 1992). The evidence for deterring the crime of misdemeanor assaults of women in domestic settings is mixed and complex. The consensus seems to be that there is some special deterrent effect, varying by characteristics of the offender. Unfortunately, differences in deterrability by persons, even when clearly understood, complicate the task of policy development.If arrest deters some assaulters, but escalates the violence of others, police policy for responding to these crimes becomes far more difficult to formulate. Policy changes in the area of police responses to woman battering have been one of the most dramatic within criminal justice in recent decades. The policy directive of most U. S. police departments has shifted from one of arrest avoidance for misdemeanor assault of intimate partners, to a presumptive arrest standard. In other words, rather than having to justify an arrest as exceptional, an officer must defend a non-arrest decision when a woman is the victim of a minor assault.The public opinion for these changes is mixed (Brown, 1990). Battered Woman Syndrome: Women who are victims of violence from husbands and live-in male companions increasingly are being brought within the scope of criminological study. Earlier such events were regarded by the male-dominated realm of law enforcement and the equally male-dominated real of social science as private affairs, best left in the shadows. There was a wild myth that women enjoyed being hit, interpreting it as attention, and therefore a sign of caring. Some victims who are beaten may respond with seeming indifference.Women who are beaten, particularly lower-class women may not see themselves as real victims, but merely as suffering the usual lot of a woman. The problem of wife beating did not command the public attention it now receives because of startling increases in such violence, but rather because of a shift in public sentiment. By capitalizing on the expansionist interests in the social work, mental health, and legal professions, and offering a good subject for the media, special interest groups convinced people that there was a problem demanding attention.Hundreds of shelters for battered women that provided an alternative to remaining with abusive males soon were opening (Walker, 2000). Today the battered woman syndrome sometimes is successfully introduced into criminal trials to excuse a woman who killed her husband after being subjected to intense abuse over a considerable period of time. Many men take exceptio n to such acquittals, insisting that the use of lethal force is a disproportionate response; after all assault is not a capital offense. They also may argue that the women could have departed rather than killed.Many women take strong exception to this male position. They insist that the victims of domestic violence lose their self-respect, their judgment, and that they retaliate out of desperation (Chan, 2001). In the past few years, considerable national attention has been given to the issue of how to handle persons who kill spouses or loves, who abuse them. In some states women convicted of killing their husbands after years of abuse have been granted clemency and released from prison. Jurisdictions have differed in their treatment of the battered women syndrome defense.Some courts have refused to admit evidence of the syndrome. Others have admitted it for limited purposes, such as to show the inability of a woman to assist her attorney in her defense (Walker, 2000). Conclusion: I t has been estimated that over 1. 5 million wives in this country are severely beaten by their husbands annually (Strauss, 1992), and such figures may underestimate the number of actual cases. Women in cohabiting relationships are even more likely than wives to be battered, although the reasons for this are not at all clear.Sympathy for battered women may be difficult to come by in light of widespread tendencies to blame the victim for staying with, going back to, or not walking out on an abusive husband or lover. Years of exploration have addressed the question of why abused women stay with abusers. Proposed explanations, none of them entirely satisfactory, have included reference to the victims economic dependency, the victims tendencies to place blame on themselves, not the batterers and a vicious circle of abuse leading to lowered self-esteem on the part of the victim, which in turn leads to greater abuse.But because there is a strong tendency for domestic violence to recur and in some cases to become progressively more severe over time victims must be strongly encouraged to seek professional and or legal assistance at the very first sign that their spouses or lovers are batterers and this is despite any promises, protests, excuses, apologies or vows never to do it again on the part of the batterers. Reference: Brown, S. E. (1990). â€Å"Police responses to wife beating: Five years later†.Journal of Criminal Justice,18, 459-462. Chan, W. (2001). Women, Murder, and Justice. New York: Palgrave. Chesney-Lind, M. (2002). â€Å"Criminalizing victimization: The unintended consequences of pro-arrest polices for girls and women†. Criminology & Public Policy, 1, 81- 90. Sherman , L. W. & Burk, R. A. (1984). â€Å" The specific deterrent effects of arrest for domestic assault†. American Sociological Review, 49, 261-272. Sherman, L. W. , Schmidt, J. D. , Rogan, D.P. , Smith, D. A. , Gartin, P. R. , Cohn, E. G. , Collins, D. J. & Bacich, A. R. (19 92). â€Å"The variable effects of arrest on criminal careers: The Milwaukee Domestic Violence Experiment†. Journal of Criminal Law and Criminology, 83, 170-200. Strauss, M. A. (1992). â€Å"Explaining family violence†. In Marriage and Family in a Changing Society, 4th. Ed. New York: Free Press, 344-356. Walker, L. E. A. (2000). The Battered Women Syndrome, 2nd. Ed. New York: Springer

15 Reduplicative Doublets

15 Reduplicative Doublets 15 Reduplicative Doublets 15 Reduplicative Doublets By Mark Nichol Reduplicative doublets are a small class of idioms in which a word is repeated after the conjunction and; such repetition is intended to provide an emphatic boost to a statement. Here are fifteen such constructions with definitions and sample sentences. 1. Again and again: repeatedly (â€Å"I practiced the maneuver again and again so that I didn’t have to think about what I was doing†) 2. By and by (or by-and-by): later, or eventually (â€Å"I think he’ll come around to our way of thinking by and by†) 3. Done and done: done thoroughly and satisfactorily (â€Å"The team avenged its loss with a decisive victory done and done†) 4. Ever and ever: always, or seemingly so (â€Å"I had to wait for ever and ever for my car to get fixed†) 5. Half and half: in equal parts; also, a food or drink made of two often equal ingredients, or a mixture of cream and milk, or a person of dual nationality or mixed ethnicity (â€Å"She likes half and half in her coffee†) 6. Hot-and-hot: multiple courses of food served individually as soon as cooked (â€Å"The catered meal was served hot-and-hot†) 7. Less and less: increasingly less, progressively decreasing, or decreasingly true or prevalent (â€Å"I’m less and less confident of success as the days pass†) 8. More and more: increasingly more, progressively increasing, or increasingly true or prevalent (â€Å"It’s getting more and more difficult to find in stores†) 9. Neck and neck: very close in a contest or race, suggesting two horses whose necks are side by side (â€Å"The candidates are polling neck and neck lately†) 10. On and on: continuously (â€Å"The speaker droned on and on beyond her allotted time†) 11. Out-and-out: complete or utter (â€Å"That’s an out-and-out lie!†) 12. Over and over: repeatedly (â€Å"He said it over and over, to make sure I understood†) 13. So-and-so (or so and so): a placeholder name for a person (often initial-capped), a placeholder word for one or more things, or a euphemism for an offensive epithet (â€Å"I talked to So-and-so that guy over there†) 14. Such-and-such: a placeholder for a thing or action (â€Å"If you were to go to such-and-such a place, you’d find the building†) 15. Through and through: see out-and-out (â€Å"He’s a loser through and through†) Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:How Many Tenses in English?"Certified" and "Certificated"Sentence Adverbs